Malaysia Airline brand image hasn’t been
that positive these days, due to the last year´s plane crash into the Java Sea
and one in the Ukraine.
The firms says that their net loss is
adding up to 429 million Malaysia Ringgit, which was added up by their poor
result with the higher airport landing costs in Malaysia but it was also
contributed by their bad reputation in the plane service department.
To reduce the total cost has the company decided
to not buy new aircrafts as it had been planned, but they will start leasing
the aircrafts such as the new Airbus A350 from 2017 onwards. The deal has been
offered by the Malaysian flag-carrier holdings, which offered them lease
options of two A350-900s and two A330-900neo aircrafts.
These aircrafts are supposed to have new
features (new designed seats for economy, business and first class), which
should attract new customers.
As the Malaysia Airlines Chief
Executive Officer Christoph Müller said: “The A350 is the most technologically
advanced aircraft and we are confident that it will deliver exceptional
passenger comfort and improve the overall efficiency of our fleet", which
leads to that the Company tries very hard to win over the customers base again
with new features.
Through the new leasing options, does
the company receive new aircrafts, which therefore also create new job
opportunities for local/ Malaysian citizens, the company estimated about 6.000
new jobs will be available from the start of 2017.
This sources scopes a little bit around
the Business Management Syllabus, by touching the Human
Resource Topic; by talking about the new staff/ job spots will be available by
this strategy. As well does it touch the current topic Finance, where it talks
about the sources of Finance, which is the main topic of this article, that the
Company gets a lease, which is a long-term of finance by giving the opportunity
to pay it back in 5 years or longer.
