Sonntag, 9. November 2014

SPREADSHIRT

Spreadshirt is one of the hugest printing production company of the whole world. By being available in 18 different markets and also in 22 different languages, to make it as easy as possible for the costumer. The company has 4 main production areas Germany, Polen, USA and Brasil. The first main seat of the Spreadshirt company is in Leipzig, which is a partner organization (partnership) with Yink and Team Shirt. The structure of the Company is put into 4 different parts the costumer, market place, online shop and the employees. Being one of the world best selling printing Company --> there needs to be a homepage in different languages. As of Spreadshirt their are 22 different ones available on the internet. The first Spreadshirt Company was founded in Leipzig.

Lukasz Godowski
The main Queater of Spreadshirt lays in Leipzig, which was founded in Mai 2001 by Lukasz Godowski and Matthias Spieß. Currently is the Company lead by Philip Rooke (CEO) and Tobias Schaugg (CFO). The Company while it was a GbR started with 200 employees but reached up to 500 employees in 2011. The head Quarter has set most of their employees in the
Matthias Speis
design department, less employees work at the production area in Leipzig. Altough that the Leipziger Spreadshirt Company is the main one but it is still the smallest one of their Quarters. Most production of their products takes place in different part of Germany, Polen and the USA. Even if the Company is placed all over the world it still sells every else the same products, only the advertisements are different, depending on the Country it is set. Alll of the quarters share the same aim.

The aim of the Company is "Your Text, Your Image on your product" which heads to the description that you can design the product of your choice how you want to wherever you are. The objectives is that all companies are set all around the world, to please the costumers with their chosen product/design and text as quickly as possible.

The vision of the company sis to provide a variety of products and the design for different events.
"Spreadshirt bietet Dir Hypnotisch Vision T-Shirt, die garantiert nicht jeder hat".
Theri mission is to impress everyone as designers, costumers, shop partners, employees and their industry. Spreadshirt wants to WOW their costumers, to show them a different aspect of design of personalized products.

The Company is organized into different departments as photography, Graphic design, ICT departments and different language departments for different country newsletters and the Hompage text also for the phone etc.
The Company seems well organized and works together with their stakeholers in projects because they aren't as developed yet.
Spreadshirt is  well organized with costume made products and in delivering the costumers goods in an express way worldwide. Their products go beyond just storage thats why Spreadshirt continues opening more production areas in Germany and Polen, that the production is quicker and can be easy shipped. Which gives them than the opportunity to launch more products.

SPREADSHIRT LEIPZIG
Altough that the Company doesn't take away a lot of space in Leipzig, they try to use as many resources as they can. For example solar energy for the light in the production area. The company doesn't waste materials, when the production made a mistake the products are given to a doss house or to the employees. Which gives the company an good image and therefore they also don't waste materials, which gives them only a less decreased output. The environment doesn't affect the company in any way, through being unstable in recycling waste materials and left over materials that aren't usable anymore.

The connection to our business management syllabus are the topics stakeholders, strategies, aim, objectives and marketing, which gives them the result in being the best of the best.

Spreadshirt is a stakeholder of Team Shirts and Yink, which is also included in their Company building in Leipzig. They share their ideas but not always do they use the same products ore sell them for the same price. As well is the Company well at marketing their products with commercials, Tv Spots, articles, and their varieties of sales on their homepage in different languages. Through having their different amount of shares at Yink and Team Shirt gives them a huge better income with just only Spreadshirt. Which can be re-invested for new projects, products and advertisement. 
The Company has a well thought through strategy by having many different advertisements and tv-spots every where and also including gift cards and sales to increase the number of costumers.

My experience at Spreadshirt Leipzig was pretty impressive, through the Graphic Design Department I was in. I enjoyed meeting new people from different cultures - which was just like school. I gathered more experience in the graphic design department in this workplace, to see how the finished work of advertisements etc. look like and how they are made. Everything was pretty impressive.