Toyota Market Share
Toyota was founded by Kiichiro Toyoda in August
28, 1937 and is located in Japan. It is
a multinational corporation with 338.875 employees worldwide as of November
2014.
Toyota is the best know car manufacturer
and china and is behind the german market leader Volkswagen and BMW.
At the end of 2014 was Toyotas Market share
at 3.58% and has risen quiet a bit since last time.
Toyota´s Market share has increased to 4.9%
and is nearly reaching the 5% mark. In 2014 has Toyota produced and sold
213.657 Cars in Europe, where as in 2015 Toyota has already produced and sold
255.152 cars. The most successful sold car was the Toyota Yaris Hybrid with
15.305 up till March.
Through all this success will the new Aygo
hopefully also be successful as his predecessor.
This short analysis scopes around the
Business Management Syllabus focusing on the Topic of Market Share. This
article represents that Toyota was able to increase the market share raptly by
improving their models and is going now head to head with Volkswagen in Japan.
The CUEGIS topic that this analysis focuses would be globilization as well as innovation.
https://www.toyota.de/news/details-2014-28.json
2.5/4 - you offer a nice summary and look at the history of the company but to what end? The CUEGIS concepts are simply stated at the end of the post with no real reflection on them. Your link to market share is interesting but you need to evaluate it now.
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